Joyful: The Surprising Power of Ordinary Things to Create Extraordinary… doorJeroen Van IJzendoorn 31 mei 2023 Author: Ingrid Fetell LeePublication: 2018 This is not your typical branding or communications book. But if you're in the branding business, it is definitely worth a read, with some interesting takeaways. Branding is about the experience. Preferably a happy one. The book offers some nice examples of how small things can bring…